Purpose: Equip your team with ready-to-use rebuttals for common sales objections. Built for BDCs, internet departments, floor reps, and managers. Objection Categories Competitive Vehicles Price Undercuts Feature Comparisons “Let Me Think About It” “Need to Talk to My Spouse” “Just Browsing” Trade-In Objections Credit / Finance Concerns Competitive Vehicles Objection: “I like your vehicle, but Dealership B has one that’s really appealing too.” 🎯 Strategy:Feel–Felt–Found + Clarifying Question + Differentiator 🗣️ Talk Track: “Totally understand — a lot of our customers felt the same way. What they found was that our cars go through a rigorous 127-point inspection, qualify for extended warranties, and come with full transparency. Can I ask—what specifically stood out to you about the other one?” 🚀 Upsell Trigger: Push warranty, same-day delivery, or trade-in credit bonuses to tilt the deal your way. 🤖 AI Prompt: “Rebut a customer comparing your vehicle to a similar one at another dealership. Emphasize trust, inspection quality, warranty, and buyer support.” 🔻 [Toggle Block] Price Undercuts Objection: “They’re offering it cheaper down the road.” Strategy: Price vs. Value + Total Ownership ROI Talk Track: “A lower price might save a few bucks today—but what about tomorrow? We cover you with inspection-grade quality, optional warranties, and a team that doesn’t ghost you after the sale. Most of our customers find peace of mind is worth a little more.” Upsell Trigger: Show potential cost of repairs from an unknown vehicle, or offer service credits. AI Prompt: “Write a persuasive rebuttal for a customer focused only on price. Emphasize support, long-term value, and risk avoidance.” Feature Comparisons Objection: “Their vehicle has more features than yours.” Strategy: Refocus on Needs + Ask Preferences + Service Differentiator Talk Track: “I totally get it—features can be a deciding factor. Can I ask what’s most important to you—safety tech, entertainment, comfort? We might have similar units incoming, and our team will always be here to make sure it fits your needs down the road.” Upsell Trigger: Offer to notify them of incoming inventory or toss in dealership-exclusive perks. AI Prompt: “Help a sales rep respond when a customer says a competitor’s vehicle has better features. Refocus the convo on needs, support, and total value.”